In a groundbreaking initiative, Rock in Rio, in partnership with Liquid Innovation Co, presents the Smart City of Rock — a visionary project that transforms the Cidade do Rock into a true smart city.
Our goal goes beyond entertainment: we aim to create the world’s largest global experimentation platform for innovative brands and startups, leaving a lasting legacy for Lisbon and inspiring cities around the world. All of this, with plenty of music!
Join this technological and cultural revolution that directly impacts more than 100,000 people every day.
COME CO-CREATE THE FUTURE. ALWAYS DRIVEN BY THE SAME PURPOSE: FOR A BETTER WORLD.
For 40 years, Rock in Rio has envisioned and worked for a better world.
10 Editions in Brazil.
And 20 years ago, this passion expanded to Portugal with Rock in Rio Lisboa.
10 Editions in Lisbon.
Madrid/Spain
Las Vegas/USA
24 EDITIONS IN FOUR DECADES OF EXISTENCE
IMPACT OF MORE THAN 12M PEOPLE ON SITE +1B ONLINE
All of this with a wide range of technological solutions, such as virtual/augmented reality, sensors, geolocation, iot, data analysis, and whatever your company proposes to make the city of rock truly smart!
ONE OF ROCK IN RIO’S COMMUNICATION PLATFORMS IS INNOVATION AND TAKING IT TO A SMART LEVEL IS THE ONLY WAY FORWARD. BUT BEYOND THAT, WE WANT TO LEAVE A LASTING LEGACY FOR LISBON AND FOR THE WORLD!
DO YOU WANT EVEN MORE REASONS TO BE A PARTNER?
Leadership and Pioneering in urban innovation
Connect directly with 400K people, and online with millions
Authentic and memorable storytelling, immediate feedback, and audience engagement
Opportunity for proof of concepts and MVPs. Learning with visibility
Showcase your portfolio on a global scale, with potential for replication in real cities
Become a strategic partner of Rock in Rio, FOR A BETTER WORLD
ON THE ROAD TO 2030, WE HAVE SOME MILESTONES THAT START TO GROW NOW, BUILDING THE FIRST EDITION IN 2026!
Fully implemented end-to-end concept!
Expansion of the potential of the smart city of rock
Tech Rocks’ Experience
1st edition with the implementation of smart technologies
2028
2030
2026
2024
