Fluid Heads
5 Apr 2024
In the previous episode of Fluid Heads, Egon Barbosa spoke with Luis Soares (Head of Marketing for Rock in Rio Lisbon), who provided insights on collaboration as an innovation experience.
In this episode, our host talks to Roberta Medina, Vice President of Rock in Rio, about the importance and functioning of collaborative innovation and how it is instrumentalized in the festival. Roberta emphasizes that the consolidation of the Rock in Rio brand is primarily accompanied by partnerships, ranging from major sponsors to promising small companies in the innovation sector, while also highlighting that there is room for everyone. Curious about how Rock in Rio promotes a unique experience for the audience, gives visibility to its sponsors, and boosts new talents through a collaborative ecosystem? Episode #3 of Fluid Heads has the answers for you. Come join us and subscribe now! #Innovation #Colaborative #Corporate #Sponsorship — For more information on how your brand can be present at Rock in Rio Lisbon 2024, please contact Liquid Innovation Co through our communication channels. Website: https://www.liquidinnovation.co/techr... Instagram: @liquidinnovation.co LinkedIn: / liquidinnovationco